7 Strategies for Sustaining Change in Organizations

Organizations are more likely to succeed when they plan change initiatives and engage employees before, during, and after the transition. To ensure that the changes implemented are sustained, leaders must focus on continuous improvement, get strong ownership and commitment from leaders, prioritize the right priorities, and align people with the reason for the change. Here are seven effective strategies for managing change in organizations. Before any change program is implemented, it is essential to assess the impact it will have on the organization's diverse populations.

Leaders must understand that decisions about major organizational changes are made at the top management level and then communicated to employees. It is also important to consider if employees have the specific behavioral traits needed to easily adapt to changing circumstances, which could decrease employee engagement and effectiveness and jeopardize the organization's productivity. Organizations should prioritize clear, coherent, and purposeful communication to ensure that employees better understand the rationale behind change. Additionally, organizations should proactively identify barriers that create resistance to change in order to respond to and resolve problems. To overcome resistance, organizations must take steps to address those issues. The main objective of change management is to successfully implement new processes, products, and business strategies while minimizing negative outcomes.

This doesn't mean that companies should give up a centrally-driven program with a clear roadmap that establishes the formal elements of the new organization. During a human resources outsourcing process, human resources professionals may be asked to identify solutions to guide organizations through the selection of suppliers and the management of the outsourcing relationship. Organizations that are about to embark on a transformation should assess the readiness of their workforce with evaluation tools and self-evaluations of leaders to identify areas where more work is needed. The human resources department plays an important role in communicating, implementing, and following up on major changes. To ensure that changes implemented are sustained, organizations must focus on continuous improvement, get strong ownership and commitment from leaders, prioritize the right priorities, align people with the reason for the change, prioritize clear communication, proactively identify barriers that create resistance to change, take steps to address those problems, and assess the readiness of their workforce. By following these seven strategies for managing change in organizations, leaders can ensure that their initiatives are successful and sustainable. By assessing impact on diverse populations, prioritizing clear communication, proactively identifying barriers to change, taking steps to address those issues, focusing on continuous improvement, getting strong ownership and commitment from leaders, and assessing workforce readiness, organizations can successfully implement new processes and strategies while minimizing negative outcomes.

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