Aligning Change Management with Business Objectives: A Guide for Organizations

Organizations need to make sure that their change management process is in line with their overall business objectives. A well-crafted plan can help facilitate a smooth transition and increase the chances of success. Unfortunately, research shows that around 70 percent of change initiatives fail due to negative employee attitudes and unproductive management behavior. To increase the odds of success, organizations should consider hiring a professional change management consultant. For a change initiative to be successful, it is essential that each step is completed in sequence.

People need to have awareness, desire, knowledge, capacity and reinforcement in order to move forward. Organizations should strive to develop change management skills across their ranks in order to remain competitive. It is also important for employees to understand that they will receive training, either structured or informal, to help them adjust to the changes. Digital adoption tools can be used to track the onboarding and training processes of an application's employees. Training tutorials can help employees implement changes more effectively, and 69 percent of successful change initiatives involve training before and after launch.

USP leaders identified the need for a new approach to a range of processes, systems, technology and talent in order to improve efficiency and collaboration among their scientific staff. Through detailed interviews with the leaders of each workflow, they identified what was changing, why and when, as well as the desired behaviors that would help achieve the objectives of the workflow. The goal is to make all stakeholders understand that the organization will improve after implementing the change. The plan should support behavioral change through communication that provides stakeholders with the information they need when they need it and empowers leaders to guide their team members through the process. In times of change, the effectiveness of senior leaders and staff managers will determine whether a project or initiative succeeds or fails. Finally, employees and customers assume that change isn't important when business leaders don't communicate it properly.

Performing an analysis or review of the project can help business leaders understand if a change initiative was a success, a failure or an uneven outcome. Organizations must ensure that their change management process is aligned with their overall business objectives in order to increase their chances of success. Change initiatives should be planned out carefully and all stakeholders should be informed about the changes. Digital adoption tools can be used to track onboarding and training processes while training tutorials can help employees implement changes more effectively. Senior leaders and staff managers must be effective in order for projects or initiatives to succeed.

Finally, an analysis or review of the project should be conducted in order to determine if it was successful or not.

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